ANNOUNCEMENT: MotorEasy Hits TV Screens Soon!

By: Molly Pollard

11th December 2025

This marks another exciting milestone in our journey, as we continue to grow and spread the word about how we make car ownership simpler, smarter, and more affordable.

A Fresh Creative

This year’s campaign gives you a first glimpse at our refreshed TV presence, including three brand-new adverts. Two of these focus on our most popular products- Warranty and GAP Insurance, while the third takes a more general approach, highlighting the full breadth of our “one stop shop” for car management.

Given the limited time available in a TV ad (just 30 seconds!), capturing everything MotorEasy offers is no small challenge. That’s why we’ve taken a fun and creative direction, using humour and animated talking cars to bring everyday motoring frustrations to life and show how MotorEasy makes the whole process easier.

You’ll also notice that these animated characters speak in different regional accents- a deliberate choice to reflect voices from across the UK and ensure the campaign feels relatable and inclusive to drivers nationwide.

This new approach marks a clear evolution from our early TV presence in 2004. Back then, we were one of the first in our sector to invest boldly in television. Today, we’re building on that legacy with a more modern, character-led style that brings our products to life in a fresh and engaging way. You’ll see these animated cars in a range of relatable, everyday situations… but we won’t spoil all the surprises just yet!

A First Look at the Campaign

Our new TV ads focus on what MotorEasy does best: protecting drivers when it matters most.

You’ll see how our GAP Insurance and Warranty products work together to take the worry out of motoring - from unexpected repairs to helping you get back on the road quickly and stress-free.

The third advert gives a wider view of everything we do, showing how MotorEasy simplifies every aspect of car ownership. With the help of humorous animated cars, the campaign demonstrates how our services fit seamlessly into a driver’s everyday life.

Want to see the new MotorEasy adverts for yourself?

Building on Our Growth

Thanks to the trust of our customers and our commitment to making motoring easier, MotorEasy has become one of the UK’s fastest-growing motoring associations. Our latest TV campaign is the next step in that journey - bringing our “Everything car, done for you” philosophy to even more drivers across the country.